New Super Bowl TV Spot for Minions

Minions-Super-Bowl-TV-Spot-sliceIn Summer 2010, animation house Illumination Entertainment launched itself into the spotlight with the instant classic Despicable Me. Three years later, they returned with Despicable Me 2, which was a hair’s breadth from the $1bn. mark at the box office. And now they’re back with Minions, a prequel spin-off set 42 years B.G. (Before Gru.)

Universal launched an adorable first look at the film last year with the first trailer, and now the studio has debuted a new Super Bowl TV spot ahead of the big game on Sunday. Continue reading

The Adorable Henchmen Are Back in First Trailer for Minions

Minions-BannerWhen Despicable Me 2 came with spitting distance of the billion-dollar barrier last summer, racking up a massive $970m. at the box office, it came as no surprise that Universal decided to push Minions from a November 2014 slot to Summer 2015.

The animated henchmen remain as popular as ever, probably the most popular animated characters from any movie in a long while, and I can see huge numbers flocking to the multiplex when it hits next year.

With a little over half a year to go before they make their anticipated return, the first trailer has landed, and it’s every bit as adorable as you’d expect.

The story of Universal Pictures and Illumination Entertainment’s Minions begins at the dawn of time. Starting as single-celled yellow organisms, Minions evolve through the ages, perpetually serving the most despicable of masters. Continuously unsuccessful at keeping these masters—from T. rex to Napoleon—the Minions find themselves without someone to serve and fall into a deep depression.

But one Minion named Kevin has a plan, and he—alongside teenage rebel Stuart and lovable little Bob—ventures out into the world to find a new evil boss for his brethren to follow.

The trio embarks upon a thrilling journey that ultimately leads them to their next potential master, Scarlet Overkill (Academy Award® winner Sandra Bullock), the world’s first-ever female super-villain. They travel from frigid Antarctica to 1960s New York City, ending in mod London, where they must face their biggest challenge to date: saving all of Minionkind…from annihilation.

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